Saturday, January 20, 2018
Facebook News Feed changes rattle Wall Street

Facebook News Feed changes rattle Wall Street

0
15


Facebook News Feed changes rattle Wall Street – Jan. 12, 2018

Zuckerberg introduces new community service tools

Facebook’s changes to your News Feed are rattling Wall Street.

Facebook (FB) stock sank 4% on Friday, its worst day in more than a year, after the company announced it will prioritize posts from friends and family over news stories and content from businesses.

‘;
var storytext = document.getElementById(‘storytext’);
var heightToSkip = 0;

function resetValues()
{
totalHeight = 0;
targetChildElement = null;
}

// Check if story is in the blacklist of articles to remove smartassets
// [2017.07.27] Results of a one-off request from r.barbieri
if(BLACKLIST[location.pathname] === true) {
return
}
if(storytext == null)
{
console.log(“Error finding storytext element for SA embed”);
return;
}


for ( i = 0; i 0)
{
heightToSkip -= storytext.childNodes[i].clientHeight;
resetValues();
}
else if(heightToSkip minHeight && targetChildElement != null)
{
//console.log(“total height = ” + totalHeight);
//console.log(“childNode = ” + targetChildElement);

storytext.childNodes[targetChildElement].insertAdjacentHTML(‘afterend’, smartAssetDiv);
smartasset = document.getElementById(‘smartasset-article’);
smartasset.style.float = ‘left’; // allows module to have text float to right
smartasset.style.marginRight =’20px’;
smartasset.style.marginBottom =’25px’;

//console.log(storytext.childNodes[targetChildElement]);
//SMARTASSET.setDivIndex(targetChildElement);
SMARTASSET.setSmartAssetScript();

/* bail out since we’re done */
break;
}

}

/* div with id=”smartassetcontainer”. Sanity check to only embed once */
else if (storytext.childNodes[i].nodeName.toLowerCase() === ‘div’ && storytext.childNodes[i].id !== “undefined” && storytext.childNodes[i].id === “smartassetcontainer”) {
break;
}

/* div with id=”ie_column” */
else if (storytext.childNodes[i].nodeName.toLowerCase() === ‘div’ && storytext.childNodes[i].id !== “undefined” && storytext.childNodes[i].id === “ie_column”) {
resetValues();
}

/* embeds from twitter, facebook, youtube */
else if (storytext.childNodes[i].nodeName.toLowerCase() === ‘div’ && storytext.childNodes[i].classList.contains(’embed’)) {
resetValues();
}

/* cnn video player */
else if (storytext.childNodes[i].nodeName.toLowerCase() === ‘div’ && storytext.childNodes[i].classList.contains(‘cnnplayer’)) {
resetValues();
}

/* images */
else if (storytext.childNodes[i].nodeName.toLowerCase() === ‘img’)
{
resetValues();
}

/* images stored in figure tags */
else if (storytext.childNodes[i].nodeName.toLowerCase() === ‘figure’)
{
if(storytext.childNodes[i].clientWidth

Investors are worried that the revamp will make it harder for advertisers to reach Facebook’s 2 billion monthly users.

Related: Facebook to show more content from friends, less from publishers and brands

Corporate posts and video ads account for 85% of Facebook’s revenue, and analysts agreed the company’s sales will take a short-term hit from the changes.

“This clearly sounds negative for 2018 revenue growth at first glance, full stop,” Barclays analyst Ross Sandler wrote in a research note.

Another analyst, Stifel’s Scott Devitt, downgraded the stock. He predicted shares will sag until the impact of the changes become clear.

Since the 2016 election, Facebook has been criticized for enabling the spread of false news stories and Russian propaganda. It has also come under fire because of concerns about filter bubbles and social media addiction.

Related: Mark Zuckerberg is fighting to save Facebook

In a post on Thursday, CEO Mark Zuckerberg said the changes would contribute to users’ “well-being” and lead to more conversations, rather than “passively reading articles or watching videos.” Zuckerberg hopes the changes will quiet the critics and benefit the company in the long run.

He acknowledged that “some measures of engagement will go down.”

Wall Street is not jumping off the Zuckerberg bandwagon. Facebook’s stock has boomed 140% over the past three years. It has a market value of $545 billion, one of the biggest in the world.

“The bottom line is that we believe the concerns are overstated,” Monness analyst James Cakmak wrote.

–CNNMoney’s Seth Fiegerman contributed to this story.

CNNMoney (New York) First published January 12, 2018: 2:44 PM ET




Source link

NO COMMENTS

LEAVE A REPLY